With a wide range of clients across all major categories we have the experience to drive your brand further
Health and Beauty
The team at All About Media has a huge passion for the Healthy and Beauty category. Since engagement with Nad’s and all their brands in 2005, Health and Beauty has expanded to a leading category within our agency.
A strong understanding in key buying behaviours and media consumption of various demographics in this area + countless highly successful campaigns from a wide range of client and product segments make AAM the leading agency in this category.
All About Media’s grass roots are in the retail sector so it’s not surprising this is one of the key segments the business operates in! There is nothing our team can’t do in this area. We are incredibly strong in knowledge of key success factors in the retail media mix in addition to delivering the best rates in all areas.
Retail is detail as they say and often a successful campaign requires a lot more than just booking spots! We understand this and know the value of getting the campaign executed well at shop floor level and also having the multiple touch points above the line to drive a successful promotion.
Home Renovations and anything related to the home improvement sector is a massive category in Australia and one that AAM does very well, and has done for many years. So if a bathroom renovation, curtain and blinds furnishings, full external make over with shutters, blinds, roofing and even solar panels – we have a client in this space!
This is a lead driven industry which is focussed on highly measured results – an area that suits our business expertise very. So if it’s a better cost per lead you are looking for the AAM team will deliver it!
Events & Entertainment
This is one of the most exciting sectors the AAM business works in and if you need to fill a room for your next tour, then we can deliver! Our Team has fast become a major provider of media and marketing services to some of Australia’s biggest music concert events and national speaker roadshow’s. These include big names like Maria Carey and The Jackson’s tour in 2013. As with other categories, media activities are highly driven on measurable results – the only way to buy media!
With experience across a range of levels of education sectors generally for lead generation, we are very knowledgeable in what it takes to create awareness and get the acquisitions through your door or online to your courses.
With success in highly measured campaigns across a range of markets and mediums, we ensure that your advertising expenditure is used in the most efficient way to get you to best return on investment. As with other direct response style advertising we understand and promote working towards the most efficient CPL and its not different for this segment.
With extensive knowledge in creating and implementing branding campaigns across a range of industries such as FMCG, Health & Beauty and Technology; our team knows what it takes to develop a campaign that increases your brand awareness and equity. We are incredibly strong in knowledge of key success factors to ensuring your branding campaign leads to an increased uptake of your product or service in the market!